Mar 31, 2014 scathingly funny, subversive, and deceptively smart, the greatest movie ever sold shines the definitive light on our branded future as spurlock attempts to create the iron man of documentaries. Superior essay writers the greatest movie ever sold. Learn vocabulary, terms, and more with flashcards, games, and other study tools. May 03, 2011 spurlocks movie sold to product placement morgan spurlock knows product placement is the rule, not the exception in hollywood, and has become a critical part of paying for projects.
The greatest movie ever sold will be released on april 22 by sony pictures classics. Similarly, in his new doc, the greatest movie ever sold, its a lighthearted. Ryan anderson product placement assignment 2320 greatest movie ever sold in this movie, morgan spurlock studies the world of marketing by attempting to sell brands a chance to be apart of the film. Spurlock was one of six documentary directors who collaborated on 2010s freakonomics. The greatest movie ever sold the scene i found most memorable in the greatest movie ever sold was the commercial pitch to the pom wonderful juice company. The greatest movie ever sold a documentary about branding, advertising and product placement that is financed and made possible by brands, advertising and product placement. The films slogan is hes not selling out, hes buying in. The greatest movie ever sold 1 in the opening scene, morgan spurlock director pitches his idea for a new film to numerous advertising executives. The greatest movie ever sold s attack on the ubiquity of product placement could be seen as a win for the advertising industry morgan spurlock launches assault against onscreen.
Mar 05, 20 greatest movie ever sold in this movie, morgan spurlock studies the world of marketing by attempting to sell brands a chance to be apart of the film. Selling morgan spurlocks greatest movie ever sold the. Apr 22, 2011 morgan spurlock could sell you the brooklyn bridge. Then spurlock entices him into an involved discussion about merrell shoes. The greatest movie ever sold plays smartly to spurlocks strengths, and the result is a breezy, albeit not particularly enlightening documentary. We are exposed to thousands of ad messages every day and its hard to imagine how it would feel to live without them constantly surrounding us. The film therefore contains three commercial breaks for various sponsors, all of them featuring spurlock, and is full of shots. Morgan spurlocks new documentary, the greatest movie ever sold, finances itself by its own bootstraps. Oct 11, 2011 with his latest film, pom wonderful presents. If the sequence belongs anywhere, it would be in a movie about paying for public education, not advertising. The greatest movie ever sold, documentary filmmaker morgan spurlock of super size me fame examines how pervasive product placement truly is by making a movie funded entirely by corporate sponsors. In the greatest movie ever sold actually titled pom wonderful presents.
Boundarypushing oscarnominated filmmaker morgan spurlock explores the world of product placement, marketing and advertising in pom wonderful presents. In this movie, morgan spurlock studies the world of marketing by attempting to sell brands a chance to be apart of the film. The greatest movie ever sold offers his biggest stunt yet. If some like it hot isnt the funniest movie ever made, you cant blame it for not trying. It is a movie about making a movie paid for by product placements. Mar 15, 2011 that the greatest movie ever sold is about corporate product placement in films is an example of what might be recognised as a classic spurlock twist. After watching his documentary pom wonderful presents. After a flood of rejections, he takes a series of meetings with companies willing to align their brand with hisand make no mistake, spurlock is as much a brand as donald trump or. The greatest movie ever sold i could imagine this charming redheaded 40yearold. Morgan spurlocks the greatest movie ever sold its officially called pom wonderful presents the greatest movie ever sold, but im going to ignore that for the same reason i dont call.
Why do they want to be partnered with spurlock and appear in the film. The greatest movie ever sold, he has funded a documentary about advertising and product placement entirely through income he raised by advertising and product placement. At the 2011 hot docs opening and canadian premiere screening of morgan spurlocks pom wonderful presents the greatest movie ever sold the peppy logoclad filmmaker told the audience his film will have the effect of changing the way we look at advertising, tv, and films. Making a movie about the movie hes making solely through corporate sponsorship. Feb 04, 20 greatest movie ever sold i think most attractive part in this movie is when the man in this movie trying to find a sponsorship for his movie, almost all the big companies, for example, sprite, volkswagen, and so on, refused to spouse his movie and some companies even does not allow him to show them in his movie. The writer did a profound research and analysis, as well as referred to great and hardtofind literature in my term paper. A documentary about branding, advertising and product. The greatest movie ever sold, spurlocks third and latest solo feature. May 30, 2011 morgan spurlock, creator of super size me, introduced his documentary on product placement and other forms of marketing last friday. He chats with ralph nader and noam chomsky about selling out. I was sure id get an a the very first moment i started to read the paper. The movie gives you an in depth look inside the business of advertising by showing the steps and decisions involved. Professional and quality help with editing your paper.
The greatest movie ever sold movie trailers itunes. Scathingly funny, subversive, and deceptively smart, the greatest movie ever sold shines the definitive light on our branded future as spurlock attempts to create the iron man of documentaries. Sponsors were provided with brand category exclusivity. Apr 21, 2011 it is a movie about making a movie paid for by product placements. Intrepid filmmaker morgan spurlock directs this bitingly ironic documentary, which scrutinizes the pervasive marketing, advertising and product placement practices that. The 50 best movies of all time, according to critics. In the greatest movie ever sold, morgan spurlock super size me renders the process transparent as he documents his attempts to get madison avenue to fund his film. Unlike most other websites we deliver what we promise. That the greatest movie ever sold is about corporate product placement in films is an example of what might be recognised as a classic spurlock twist.
The greatest movie ever sold onlineessaywritinghelp. So the movie will be called the greatest movie ever sold. The greatest movie ever sold unmasks the marketing process to bring audiences behind closed doors directly into the pitch meetings and. Park city documentary premieres following the world premiere of morgan spurlocks hilarious and sly new documentary at sundance, he. Morgan spurlock proposes a documentary of how marketing and product placement is produced within the marketing world and how branded messages have taken taken over our lives. Mar 21, 2011 boundarypushing oscarnominated filmmaker morgan spurlock explores the world of product placement, marketing and advertising in pom wonderful presents. Enter your location to see which movie theaters are playing pom wonderful presents. Rent the greatest movie ever sold 2011 starring morgan spurlock and ben silverman on dvd and bluray. Director morgan spurlock on the greatest movie ever sold. On this paper i am going to talk about the documentary movie the greatest movie ever sold.
The premise behind the production is that the documentary itself would be entirely paid for by sponsors, thus being a form of metafilm. The greatest movie ever sold is directed by morgan spurlock, written by spurlock and jeremy chilnick, and produced by spurlock, chilnick and abbie. The greatest movie ever sold media is everywhere, it became a part of our life. Write a paper on the movie the greatest movie ever sold. Greatest movie ever sold in this movie, morgan spurlock studies the world of marketing by attempting to sell brands a chance to be apart of the film. The main gimmick being mocked in this documentary by morgan spurlock is product placement, where movies or tv shows use or mention a famous product or brand name. The greatest movie ever sold, a thoughtprovoking documentary that examines the prevalence of. The greatest movie ever sold is directed by morgan spurlock, written by spurlock and jeremy chilnick, and produced by spurlock, chilnick and abbie hurewitz through spurlocks production company, warrior poets, along with snoot entertainments keith calder and jessica wu, who produced. Spurlocks movie sold to product placement morgan spurlock knows product placement is the rule, not the exception in hollywood, and has become. Aug 24, 2011 at the 2011 hot docs opening and canadian premiere screening of morgan spurlocks pom wonderful presents the greatest movie ever sold the peppy logoclad filmmaker told the audience his film will have the effect of changing the way we look at advertising, tv, and films. However, in a fabulous twist, the filmmaker partners with the very brands and advertisers he hopes to examine in order to make the very. Morgan spurlocks the greatest movie ever sold might be the. Bad boys for life, sonic the hedgehog and april fools day movies.
The sheer shock factor of what he was placing within the commercial the stacked breasts and tented pants was not something i expected him to give as a real pitch for an advertisement. The idea was to direct a documentary titled the greatest movie ever sold. In fact, its official title is pom wonderful presents the greatest movie ever sold, after the pomegranate juice that is, i now know, 100 percent pomegranate juice unlike minute maids, which is mostly apple and grape juice, with pomegranate finishing under 2 percent. The greatest movie ever sold unmasks the marketing process to bring audiences behind closed doors directly into the pitch meetings and marketing presentations which ultimately inform our everyday entertainment decisions. Spurlock is really a gleeful participant in the corruption if thats what you want to call it that his movie. And yes, onstage naming rights for this talk were sponsored too. Apr 22, 2011 in the greatest movie ever sold actually titled pom wonderful presents. The greatest movie ever sold is a 2011 documentary film about product placement, marketing and advertising directed by morgan spurlock. With humor and persistence, filmmaker morgan spurlock dives into the hidden but influential world of brand marketing, on his quest to make a completely sponsored film about sponsorship. The greatest movie ever sold i could imagine this charming redheaded 40yearold filmmaker raking in money as a doortodoor salesman.
The greatest movie ever sold official trailer 2011 youtube. Rent the greatest movie ever sold 2011 on dvd and bluray. Apr 22, 2011 tell us where you are looking for movie tickets. Essay greatest movie ever sold 1167 words 5 pages ryan anderson product placement assignment 2320 greatest movie ever sold in this movie, morgan spurlock studies the world of marketing by attempting to sell brands a chance to be apart of the film.
The greatest movie ever sold plays smartly to spurlocks strengths, and the result is a breezy, albeit not particularly. Spurlock set out to make a film about product placement and instead may. Facebook is showing information to help you better understand the purpose of a page. I need to write a paper on the movie the greatest movie ever sold. The greatest movie ever sold offers a humorous look at the ways in which advertisers resort to ever more subtle tricks and gimmicks in movies.
Morgan spurlock, creator of super size me, introduced his documentary on product placement and other forms of marketing last friday. In the beginning, morgan talked about hitting all different brands in regards to. The greatest movie ever sold 2011 plot summary imdb. Youre going to see the whole thing take place from beginning to end. Greatest movie ever sold essay example bla bla writing. Hes also turned his attentions to the simpsons, comiccon, and the toronto international film festival. The greatest movie ever sold is a clever flick when it comes to design and humor, but it has some trouble nailing down an insightful message about the nature of advertising. Please see the references below but please just focus on the the greatest movie ever sold not other directors movies. In super size me, for example, the sicknesses brought on by his monthlong mcdonaldsonly diet could in all. Director morgan spurlock in this movie and answer the questions. Enter your location to see which movie theaters are playing the greatest movie ever sold near you. The greatest movie ever sold, spurlock sets his cultural insights on a new target.
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